MËNAJI Launches the Ultimate Serum Specifically Created for Men’s Skin

For Immediate Release: Southport, CT – September 21, 2021 The beauty industry has long recognized the power of a serum, considered the most regarded skincare essential in a daily regimen. After extensive testing, research and sourcing the best ingredients for an effective serum designed for men, MËNAJI has released their Anti-Aging ERASER Multi-Peptide Serum.

“Men can now enjoy the benefits of a fast-acting serum that quickly penetrates the skin with an ingredient deck that includes power peptides, hyaluronic acid and nutrient-rich Irish Sea Moss and seaweed extract—proven ingredients to reduce fine lines and retain moisture,” says MËNAJI CEO/President Pamela Viglielmo.

IMPORTANT FACT GUIDE: Anti-Aging ERASER Multi-Peptide Serum

Why it’s different?
Power Peptides
This formula contains the highest concentration of youth-activating peptides in a single serum on the market today.  A super complex formula, it works to improve the appearance of aging by firming, smoothing, and improving the look of facial contours.

Smart  Hydration
Capable of holding up to 1,000 times its own weight in water, hyaluronic acid soaks in easily to instantly recharge moisture levels and restore skin elasticity. In addition, natural seaweed extract infuses the skin with moisture and phytonutrients. Together, they can act as “carriers” helping other active ingredients to absorb more effectively.

Unrivaled Efficacy
Each ingredient is used in its most effective form, and was specifically selected for its ability to affect real results within the skin.

Difference between a Serum and a Moisturizer and how they work together
Serums are thinner and lighter than moisturizers and serve many functions.  A serum usually has smaller molecules combined with a high concentration of ingredients designed to penetrate, improve and nourish the skin.  A moisturizer’s job is to hydrate the skin and prevent water loss

Serums have a high concentration of active ingredients:  antioxidants, peptides, and skin brighteners.

A 1-ounce container of serum should last you months which is why our eye drop applicator is perfect as it dispenses just the right amount – 2-3 drops of concentrated anti-aging formula for the face.

When to apply:  Order of Product Use
Since serums contain the active ingredient that you want to penetrate as deeply as possible in your skin, you should always apply a serum directly to your skin after cleansing or toning and before you apply moisturizer and sunscreen.  The thicker heavier ingredients in creams and lotions are designed to form a barrier on your skin.  They also lock in active ingredients.

You can use your serum both morning and night.  It does not necessarily replace your moisturizer as it can boost the hydrating effects of your moisturizer.

Moisturizers have a simpler job – they are meant to hydrate the skin and prevent water loss.  Some have added anti-aging ingredients so that they can do double duty for your skin. Their main role is to get hydration to the skin and keep it there.  In order to really address a difficult skin care problem such as sun damage or hyper-pigmentation, you’ll want to combine your daily moisturizer with a quality serum.

Multi Peptides – Why is more is better!
MËNAJI’s Anti-Aging ERASER Multi-Peptide Serum formulation contains a complex of powerful peptides, skincare’s most active weapon in the fight against visual signs of aging.  In addition, a combination of hyaluronic acid and seaweed extract helps to ensure maximum delivery of the potent peptides, while infusing the skin with a boost of hydration to instantly plump fine lines and wrinkles to lessen their appearance.

Directions for Use
Apply to clean skin morning and evening.  Apply 2-3 drops of serum directly to the skin and with your palms tap, letting it naturally absorb.

How it works
When collagen fibers deteriorate, peptides signal the skin to produce additional collagen.  Neuropeptides, however, work differently.  Within the skin, they block the communication between the nerve and the muscle, preventing the contractions that can cause wrinkles to form in the first place.

Hyaluronic Acid is found naturally within the human body and becomes depleted over time.  It is a hydrophilic glycosaminoglycan – a compound that occurs as one of the chief components of connective tissue.  The greatest concentration of hyaluronic acid is found within the skin. It is these high levels that give younger skin its bounce and elasticity. As we age, the body’s ability to produce hyaluronic acid drops considerably, decreasing the skin’s moisture levels.  Hyaluronic acid is hydrophilic in nature, meaning that it has the unique ability to draw water to itself like a magnet.

Key Ingredients
Peptide Complex – SIX powerful peptides

Hyaluronic Acid
(Sodium Hyaluronate) – a humectant this naturally derived ingredient, draws moisture into the skin.

Chondrus Crispus (Seaweed) Extract.
Also known as Irish Sea Moss, Chondrus Crispus contains a hydrating, nutrient-rich blend of vitamins and trace minerals such as sulfur, iodine, calcium, magnesium and selenium.

Anti-Aging ERASER Multi-Peptide Serum
SRP:  US$78
1 oz. MËNAJI Black Matte Glass Eye Dropper Bottle

Key benefits
Improves the look of fine lines and wrinkles
Plumps, smooths and firms skin
Increases the appearance of elasticity
Nourishes and hydrates

Skin concerns
Premature Aging
Fine Lines / Wrinkles
Skin Dehydration
Loss of Volume

About MENAJI Worldwide, LLC:
For 20 years, MËNAJI has been an established leader in men’s grooming, offering advanced skin care specific to a man’s needs while investing in research and product testing to create the best formulas. The company has enjoyed a meteoric increase in its following, coinciding with the social media mentality that a man’s self-esteem is improved when looking his best.

Refining the standards men have toward their grooming regimen, MËNAJI is known for such cutting-edge products as Liquid Powder Shine Eliminator – the product makeup artists swear by due to its results-driven performance – as well as Urban Camouflage® vegan-formulated concealers that coverup dark circles and blemishes with a natural application.

“MËNAJI’s innovation has been at the forefront of men’s grooming with products used by top professional groomers, makeup artists and stylists for their celebrity clientele. Now, given today’s image-driven world, our problem-solving skincare and HD cosmetics are in demand by men who know the importance of healthy skin and looking camera-ready 24/7, and our brand is more relevant than ever,” says MËNAJI CEO/President Pamela Viglielmo.

Handles + Hashtags:
Instagram: @menaji_skincare
Facebook: @menajiskincare

Contact: Stephanie Roux
E: Stephanie@Menaji.com
O: 800-551-5067

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