If you’re looking for a cookie-cutter chain beauty store that has only one shelf set aside for men’s grooming products, this isn’t it.
Nestled in the heart of Glendale, CA, sits an oasis of manliness, a retreat from femininity – MenEssentials. Founded in 2000 in Canada, MenEssentials has opened a new retail store at 234 1/2 N. Brand Bvld, Glendale, CA, offering more than 1,200 unique products just for men.
From unique men’s haircare and men’s styling products to sexy men’s fragrances, MenEssentials has it all, set in a metro-manly setting. The store is designed with the intent to become every man’s “grooming mancave” where men are able to comfortably shop for products that are designed just for them and also learn about their skincare and grooming.
“MENAJI and MenEssentials are excited to introduce to all Angelenos the new MenEssentials store in LA featuring the full MENAJI product line up. The Los Angeles store is the first among many that MenEssentials will open in the next few years to introduce the exciting world of shaving (MenEssentials-style) to all Americans. Our mission is to transform the daily routine of shaving and grooming into a zen-like experience that all men can enjoy! We simply want our customers to look and feel awesome,” said Greg Aghamanoukian, CEO for MenEssentials.
MENAJI COO Pamela Viglielmo said MenEssentials is the first Canadian retailer to offer MENAJI, skincare and specialty products for men. MENAJI has been a part of the brand offerings in Canada but is happy to welcome MenEssentials to the US, to her excited clients who reside in the area.
“Now our customers don’t need to go far in the LA area if they want to find some of our other products or test our CAMO concealers or HDPV Anti-Shine – they can go to MenEssentials,” Viglielmo said.
MenEssentials retail store, said Viglielmo, offers many men’s grooming products that are made from natural ingredients, like MENAJI, that offer a healthy alternative to commercially available shaving and skin care products.