The first piece of journalistic advice I received from the man who is now the editor of this magazine was, “Always take the makeup.” So every time I go on TV and the producers offer makeup, I tell them to spackle it on thick. But I never thought about wearing the stuff off camera. Which, apparently, was stupid. Menaji, was founded in 2000 and has grown 70% in each of the past three years. Manly men, like country singer Tim McGraw, use Menaji products.