Eye Creams: Do Men Really Need Them

Eye Skincare Treatment for Men:  Why Is It Important?

You can be in great shape, eat healthy and even dress like a rock star to look young, but the eyes are really windows to the soul…and they are the first thing to show signs of aging.  

In fact, market data suggests that nearly 20% of men are concerned about their dark under eye circles and sunken eyes. That being said, you should consider the benefits of using an eye skincare treatment. Because the skin around the eyes is often thinner and has fewer sebaceous glands, it is prone to dryness and dehydration. And because our eyes are always moving (from blinking, squinting, smiling, etc), the skin there will naturally accelerate the formation of fine lines and wrinkles.

The main issues – wrinkles, puffiness, dark circles

Wrinkles: As with the rest of the body, UV radiation/sunlight is the main culprit of photo damage and aging. Coupled with the constant movement around the eye area, rubbing the eyes due to tiredness, itchiness and allergies will also aggravate the appearance of fine lines and wrinkles.

Puffiness: Usually caused by lack of sleep, dehydration, genetics, a diet high in sodium and/or certain health conditions, the skin area around the eyes will get inflamed.

Dark circles: Similar to puffiness, the cause varies and also includes hyper- pigmentation, excessive sun exposure, and genetically thinner skin.

While nighttime eye care usually focuses on repair, morning eye care should be focused on refreshing the eye area along with sun protection — anytime you spend even a short amount of time outside.   

Whether you’re going out after a long day or want to reduce puffiness after a late night, our 911 Eye Gel helps rejuvenate and restore tired eyes, and refreshes like a cooling mini-ice pack when stored in the fridge. Our hypo-allergenic, oil-free formula contains a unique combination of chamomile, aloe, eyebright, allantoin, and wheat protein.  And, a touch of Mica which bounces back light, will literally brighten the eye socket area to look more youthful.

Along with reducing your salt and alcohol intake, eating healthy and getting enough exercise, water and sleep, think of our eye gel as the perfect remedy for puffy eyes, dark circles, allergies, too little sleep (e.g. taking a red-eye), sunburn, or just having a bad day.  Simple to use, it’s easy skincare that solves an appearance problem faced by so many men and women everyday.

How To Use A Concealer for Men

Want to know one of the best kept secrets to looking good and being more confident? Answer: Concealers. They’re easy to use and are undetectable when applied correctly.  You’ll simply look more rested, younger, with healthier skin.  Here are four easy steps to learning how to use concealers, no matter what your age or skin color, or how much sleep you’ve had!

Why is concealer important? Concealers lighten dark circles under eyes, covers redness, breakouts, sun spots, scars, minor blemishes and even softens expression lines. Our CAMO Concealer for Men comes in an easy roll up stick (just like a lip balm), is specially formulated for men’s oilier skin, lasts all day and is effective even under the glare of hot lights – perfect for those in front of the camera or on set.   Your skin will look totally natural whether outdoor or indoors, in photos, videos, etc.

Whether you’re a 20-year-old model or an established businessman, the skin around the eyes is more fragile and often visibly darker than the surrounding skin on everyone’s face. Just a bit of concealer will brighten the face and make you look more rested. Think of concealer as a quick spot treatment.

Choosing a shade? Like other MËNAJI products, our concealer is meant to be undetectable because many men just want to look fresh and awake without the look of “makeup.” In choosing a concealer to lighten dark shadowy skin, choose a shade slightly lighter than your predominant skin tone. Determine this shade by looking at the skin on the inside of your arm and choose a shade that best matches this area. Some men with darker or uneven skin tone may need to blend two shades – one lighter and another closer to the actual skin tone.  If you have a specific skin condition, or are darker in the summer, then you will need more than one shade.

Our shades – Light, Medium, Sand, Olive, Bronze and Deep – are universally designed to match every skin tone, either blended or used alone, and deliver the best results when combined our other products and powders.

But don’t sweat about which shade to choose. Sometimes it takes time. If you need assistance, call us at 800-551-5067, email us and send a photo…we’re always happy to help!

Applying concealer… Apply on a clean and moisturized face, lightly using your ring finger. Don’t rub! Check the under eye area so you know where the darker, shadowy area begins and ends. Only put concealer where you need it. BLEND lightly so that there is no delineation between the area where you have applied your concealer and where you haven’t.  Start with a little, you can always add more.  And, if you think that it is visible, try blending a bit more.  Let us know how it goes…

Dapper Confidential Highlights MËNAJI’S Power Hydrator Plus

With Winter finally behind us, many look forward to traveling during the upcoming warmer months. So here are a few travel tips plus what’s included in a well-stocked travel dopp kit according to Dapper Confidential who polled male frequent fliers for their must have products and it just so happens MËNAJI made the list!  FYI, most of our products are TSA approved so you can even bring them in your carry on.

Did you know that you should wear sunscreen on the plane? Not only is the sun stronger and more direct at higher altitudes but the indoor lightning can cause faster aging too. Plus on-board air conditioning dries out the skin, so definitely pack a moisturizer. Our Tinted Moisturizer for Men – Power Hydrator Plus is TSA approved and checks all the boxes. It provides SPF 30 protection plus all-day moisture with a natural tint to even out skin tone.

To avoid looking tired after a long flight and minimal sleep, pack our popular 911 Eye Gel which instantly cools the eye area and reduces the appearance of fine lines and puffiness. Also in a TSA approved size, our oil-free natural eye gel refreshes like a mini-ice pack due to the formula’s unique combination of chamomile, aloe, eyebright, allantoin, and wheat protein.

Finally, while the rest of you needs hydration, don’t forget that dry air can cause chapped lips, so check out our Lip Balm Agent which delivers rich botanical moisture and contains an SPF 15. Protect, soothe and nourish your lips with our non-waxy formula enriched with vitamin E, sunflower, macadamia and jojoba oils.

And remember to drink plenty of water, get up and stretch your legs hourly, and go easy on the caffeine and alcohol. Happy travels and enjoy the article!

 

 

To Shine or Not to Shine: MENAJI Answers One of Men’s Biggest Grooming Problems

MENAJI Debuts Newest Product: Liquid Powder Shine Eliminator

MENAJI Advanced Men’s Skincare has solved yet another men’s grooming problem with their newest groundbreaking product, Liquid Powder Shine Eliminator (LPSE). Known best for their undetectable concealers and skin tone pressed powders for men, MENAJI has led the men’s grooming industry with pioneering products since 2000. With their latest product debut, now shiny skin can be completely eliminated from the head, face and body, without any dryness or flaking.

LPSE uses healthy ingredients specifically targeted to minimize redness, inflammation and oil production in men’s skin including Aloe Vera, Green Tea Leaf, Shea Butter, and natural Silica (which naturally absorbs moisture and reflects light). Meant to be used alone or under MËNAJI Urban Camouflage® concealers and HDPV Anti-Shine powders, LPSE absorbs excess oil and knocks out shine to deliver a soft, ultra matte finish without drying the skin.

Other key benefits include:

  • Refines Pores — minimizes the appearance of large pores
  • Long lasting, lightweight, concentrated cream
  • 100% transparent, undetectable finish
  • Perfect for all over useage – face, head, and body
  • Won’t clog pores, cake or create buildup
  • Smoothes appearance of fine lines
  • Can be used as primer under makeup or other products

MENAJI President Pamela Viglielmo says, “While men’s make up and grooming is now all the trend, we’ve never been about following trends – instead, we make products that deliver results and solve men’s skincare issues. We developed LPSE to solve a common appearance problem and help men achieve greater confidence with flawless, sweat free, non-shiny skin.”

Used by professionals on camera — think actors, athletes, on air TV talent — or just regular guys at the office. “It’s simple. When under pressure, Liquid Powder Shine Eliminator helps you appear calm in the face of stress. No need to let them see you sweat!”

Liquid Powder Shine Eliminator comes in a TSA approved 2 oz tube and retails in stores and online for $36. It is sure to become an essential part of every man’s grooming routine.

Customer/Professional Testimonials…

“The liquid powder shine eliminator is my go-to primer before I apply foundation, or concealer on men. So much of my job is about trying to put a stop to that excess shine that can show up on the red carpet or on photo shoots and this product provides such an amazing mattifying base to avoid that.”

-Simone Freund Grooming at EA/MGMT Los Angeles, top groomer to Hollywood actors and recording artists

“Thanks to my friends at MENAJI for their Liquid Powder Shine Eliminator for the SNYTV makeup room. No shiny foreheads here!”

-Alison Raffaele, NYC, groomer to top male athletes and models and newscasters

SAVING FACE: Shaving Hacks for Guys

If you shave your face and/or body, hopefully these simple shaving hacks will make your life easier … and get you out the door feeling and looking great!

#1: Take your time. We know you’re busy and you do this often. But don’t rush. Make sure your razor is rinsed clean, dried and stored in a dry place not in the shower. This consistent practice ensures that the blade remains sharper longer. Make sure your skin is also clean prior to the shave. The use of a gentle non-comedogenic cleanser with antioxidants (ex. vitamins A & C) is recommended.

#2: No water? No problem. Our Clear Shave 3 in 1 Formula lets you shave anywhere, any time — since no water is needed. The clear gel delivers sculpted mustaches, beards and sideburns, clean necklines, head and body hair removal, etc. The easy glide botanical-based formula ensures healthy moisturized skin, eliminating redness and razor burn.  With a natural built-in botanical toner, it also helps prevent in-grown hairs.

#3: If you shave during the shower or right after –  the quicker the shave cream or gel is applied to a moist face, the more effective it will be in preventing razor burn and other potential shaving concerns. “Always remember that the razor is a sharp blade going across your face so, the more protection the better,”  explains Craig the Barber, Hollywood’s top groomer. (Visit him at www.craigthebarber.com.)

If you prefer a cream, Burke Avenue by Craig the Barber (https://www.burkeavenue.co)  – Moisturizing Shave Cream is formulated to use with water.

#4: Exfoliate twice a week.  Exfoliation means gently scrubbing off the top layer of dead skin. For men, exfoliating the cheeks, chin and upper lip is especially important, because it also gets rid of built up dirt, sweat, and ingrown hair. Exfoliating twice a week is a good way to clear pores and avoid the annoying and painful bumps and breakouts associated with shaving daily. But remember, exfoliating too much or too hard can make skin dry.

Our exfoliating Face & Body Scrub is made for men’s skin using a unique blend of organic lime peel oil, jojoba, ginseng, kelp, azulene and aloe.

#5: Spend money on a good razor. The fancy 5-blade razors cost more than the ones you use once and toss but are better quality and last longer. Don’t hit the razor against the edge of the sink as it scratches the blade, simply rinse it.

#5: Use short overlapping strokes with-the-grain.  “This allows for a smooth and close shave while reducing the number of times the razor touches the face; thereby creating the potential for less shaving irritation,” explains Craig the Barber.

#6: If you prefer to use water, be sure to finish your shave with cool water to aid in calming and tightening the skin.  Otherwise, if you use our Clear Shave gel, you’re all set as this formula works three ways — pre-shave, shave, and post shave given its natural properties.

#7: Heal and moisturize. We saved you a step…Multifunctional products like our Power Hydrator aftershave will not only save you time but your face! Made with powerful antioxidants and botanicals, it soothes and moisturizes your skin without the sting of alcohol-based aftershaves which dry out the skin.

#8: Got cuts? Use a styptic pen or even a natural formula lip balm in case of nicks and cuts. Our Lip Balm Agent contains mint and vitamin E to help soothe and cool the skin…along with your lips.

Happy shaving…

Winter Grooming Resolutions

We all know that resolutions are hard to keep after the first few weeks.  So, now that 2018 is in full swing, we wanted to share a few easy to accomplish fail-proof grooming resolutions to keep you on goal and get you through the cold, groggy days of Winter looking and feeling good. And remember: only three more months until Spring!

  1. Deep clean. Use a masque for smoother skin. Applied 10-15 minutes before getting in the shower twice a week, our Deep Cleansing Masque helps detoxify, nourish and energize skin, absorb oil, exfoliate and reduce pore size.Our specially formulated Masque addresses the 20% higher oil production in men’s skin that other clay and mud masks do not. It’s just a quick extra step a busy man can take to make sure his skin looks great and stays healthy.
  2. Get a better shave. Our Clear Shave 3 in 1 Formula let’s you shave anywhere, any time — since no water is needed. The clear gel delivers sculpted mustaches, beards and sideburns, clean necklines, head and body hair removal, etc. The easy glide botanical-based formula ensures healthy moisturized skin, eliminating redness and razor burn. As long as you have a sharp, clean razor, you’re all set.
  3. Fight sun damage and aging. Coupled with plenty of water, exercise and sleep to fight free radicals and environmental pollution, our Power Hydrator Plus is a convenient 3 in 1 product — water repellant, tinted moisturizer that contains a powerful sunscreen with SPF 30. It comes in three natural skin tone shades, so your skin has the healthy glow you want if haven’t seen the sun in a while.
  4. Take a vacation somewhere warm. If that’s not possible, check out our Sunless Tan Anti-Shine pressed powder to bronze up and look like you’re just back from vacation. Used on face and neck, this easy-to-use, long lasting product will give you a summer glow without the sun damage. Natural and vitamin based, it is a grooming essential for a healthy look in the Winter months.
  5. Give yourself a break. After a long day at work or on the road, don’t deprive yourself but be moderate with fatty foods, alcohol and sugar, and get to bed early. And be sure to apply our Anti-Aging Eraser before bed. Enhanced with peptides and collagen, it helps to rejuvenate the skin, minimize wrinkles, redness and weather damage, and enhance the skin’s elasticity, strength and texture. Sleep tight…warmer and sunnier days are ahead!

Tips for Men: How to choose the right shade?

Today, men understand that concealer, tinted moisturizer or powder/foundation can help them look better, .e.g. even out redness, lessen the appearance of imperfections. These products also can help you look more awake, healthy, refreshed and youthful. But if you can’t try the shades in person, how best to choose the right shade for your needs?

The answer is that often there is no single right shade. While your shade depends on your natural skin type, it also depends on what area you are looking to improve, the season, the lighting, time of day, and other factors.  So, to keep it simple, here are a few tips:

Start with a clean slate. First always use a simple cleanser followed by a moisturizer so the skin is prepped to absorb the tinted product.

If you are choosing between two shades, always go for the slightly darker shade. The lighter shade will only make you look older. Just be sure to apply with a light hand and blend really well, especially along the jawline. You can use your fingers, or a sponge to apply;  just remember less is more.

Check the undertone of your skin. When looking at your face, it is hard to see the true shade. So check the inside of your arm. Most people with ivory/beige skin will benefit from a tint with a yellow or olive shade – which adds color and life to the skin and counteracts redness. People with bronze/dark ebony skin should match their undertones more exactly. Because you may have several shades on your face, especially in your cheeks and jawline, you may need to blend two or more shades depending on the darkness of the undertone.

Celebrity make-up artist Barry White who is the go-to-groomer for the likes of LeBron James, and the singer Dave Matthews, explains, “When blending make-up, always come as close as you can to matching your complexion.  Sometimes, it may be best to go a half a shade lighter and then use a little bit darker shade and blend those two together. With the right products, this is easy to do.”

If you have very dark ebony skin, you may benefit from brightening (which is not the same as lightening). What this means is that after you apply the appropriate shade, you blend a lighter shade to the center of your face (from forehead, under eyes, cheeks and top of chin). Shades with an orange, golden base really help to brighten bronze/ebony skin. You can also use a slightly lighter shade powder in the center of your face.

Give it time to absorb. Wait a few minutes to let the product soak in and absorb any redness or discoloration. It will take a moment for your eye to adjust to your skin’s more neutral tone.

Go easy. As with fair to medium toned skin, go easy with the products, don’t use too much. Blonde men especially need to blend sparingly even if your skin is more medium.

Remember, choosing a shade takes time so try to experiment when you’re not in a rush or tired. Given the range of colors, finding your correct shade has never been easier. If you’re still unsure, send us a selfie for a consultation. We’re always happy to help!

Product recommendations:

Urban Camouflage® Camo Concealer

Power Hydrator PLUS Tinted Moisturizer

HDPV Anti-Shine Powder

NBA Veteran Rashad McCants Talks Grooming & Style

Rashad McCants and Ice Cube during Ice Cube’s Hollywood’s Walk of Fame honor on Monday, June 12, 2017.

Recently MENAJI had the privilege of sitting down with NBA veteran Rashad McCants – the #1 draft pick in Ice Cube’s BIG3 and former University of North Carolina Tarheel – as he exclusively revealed his favorite style shortcuts, easy 1-2-3 grooming and much more.

Guard Rashad McCants was selected by Trilogy (a team led by Kenyon Martin, Al Harrington and coach Rick Mahorn) with the No. 1 overall pick in the BIG3 draft. The BIG3 is a three-on-three league involving former NBA players. More than 70 players have signed up in hopes of playing for one of the eight teams in the league.

Q: Having come from a very athletic family (younger sister is a former WNBA star Rashanda McCants, and two cousins one, a Major League Baseball player Cameron Maybin an other, the former Canadian Football League player Jon Avery) –  how did that affect you growing up? Did you feel pressure to be an athlete?

A: As a family, we never considered ourselves an athletic family. We just had a competitive spirit growing up, which drove my sister and me to strive at the highest levels of competition.

Q: You have enjoyed a fascinating professional life.  Can you tell us about your basketball career?

A: I don’t think I can narrow down my whole career in a few sentences but I can say it has been one of the more interesting roller coaster rides anyone could possibly imagine. And all in all, I’m grateful for all that I’ve encountered – the good, the bad, and the ugly. It has shaped me into the man I am today.

Q: You have such diverse interests. How do you define your personal style?

A: I define my personal style by the music and idols that I’ve chosen growing up. From Tupac Shakur to Will Smith to Kobe Bryant to Allen Iverson. The list goes on and on but mainly I’m stuck in the era that raised me. Gives me my own personal style of mixed personalities.

Q: How does your skin care and grooming routine fit into your personal style?

A: Over the years I have had a difficult time treating my skin properly. With pimples and razor bumps it’s always been a mission to get clear skin that can match my clean style that I see for myself.

Q:  Given that athletes sweat and shower multiple times per day, have you had any specific grooming challenges?

A: My main grooming challenge has always been razor bumps, which leave my skin scarred and irritated.

Q: Which one of MENAJI products have you tried? Which are your favorites?

A: I have tried the facial masque, and the face and body scrub which have shown to produce major improvements in my skin like getting rid of the razor bump problem I’ve always had. This was right on time. (Gotta thank my team for introducing this to me!) 🙂

Q:   Finally, we understand music has a big part in your life.  How did you develop your love of music?

A: Music is my first love! It was Tupac and Michael Jackson who sparked my love of music. Watching their greatness emerge and surpass all entertainment was a true inspiration. And still sticks with me til this day.

Rashad is passionate about another cause too — local community involvement. He’s partnered with Per Diems Against Poverty to combat hunger with 100% of the proceeds supporting Feeding America and other charities that support many worthy causes.

Prior to the BIG3 kick off season, he visited the Boys & Girls Club of America in Brooklyn and hosted a basketball clinic and participated in Manhattan’s Pajama Program—such amazing organizations!

“I am inspired by Rashad’s passion and determination to give back to his community. We are thankful to Rashad for his giving heart and for continuing to look for ways to support families in need.” – Jennifer Barker, Executive Director & Co-founder of Per Diems Against Poverty (www.perdiemsagainstpoverty.org)

Rashad’s generous spirit echoes MENAJI’s commitment to giving back and helping others, and which is why we were thrilled to see him in action – looking confident on the court, on the street, and in his life.

About Rashad McCants

McCants was a standout player at North Carolina and led the university to the NCAA Championship before being selected in the first round of the 2005 NBA draft. He played for the Minnesota Timberwolves and Sacramento Kings from 2005 to 2009. He has also played professionally in the D-League, and overseas in Puerto Rico and the Dominican Republic. The BIG3 league played on June 25 with the inaugural games held at the Barclays Center in Brooklyn. Touring various locations around the country, the BIG3 will play in Los Angeles at the Staples Center on August 13th.

New Product: Power Hydrator PLUS

Tinted Moisturizer with SPF 30

Multi-Functional, Anti-Pollution Grooming Product Created Specifically for Men Provides Tinted Moisturizer with SPF 30 Sunscreen

Tinted Moisturizer For MenPOWER HYDRATOR PLUS SPF 30, MENAJI Advanced Men’s Skincare’s bold new entry into the men’s beauty arena, reinforces the idea that it still dominates by introducing an everyday, multifunctional tinted skincare product with masculine appeal.

Like its predecessor, MENAJI’s POWER HYDRATOR Aftershave, POWER HYDRATOR PLUS is a lightweight multi-purpose aftershave moisturizer that hydrates using both natural anti-oxidant botanicals such as Chamomile, Vitamin E and Green Tea, with soothing organic Aloe Vera to soften and brighten dull skin. Both are finished with refreshing grapefruit peel to make the skin feel invigorated. But the new POWER HYDRATOR PLUS levels up with sheer color and paired with strong UVA-blocking anti-cancer sunscreen to create a high performance tinted moisturizer for men.

“Our world is complex. This simplifies your morning routine and protects your most valuable asset: your face,” says MENAJI President Pamela Viglielmo.

For years, MENAJI has introduced innovative products for men to constantly enhance the quality of their lives and their natural, masculine beauty.

This product addition will anchor MENAJI Skincare firmly in the athleisure product category as well. The rich, new formula, loaded with soothing botanicals, is making its debut as more and more active men look for genderless products in makeup, sunscreen and moisturizers.

Features & Benefits:

  • Evens out skin tone
  • Smooths wrinkles
  • Lightweight for all-day wear
  • Easy to use non-messy formula
  • Won’t clog pores
  • Moisturizes
  • SPF 30
  • Soothing botanical-based formula for healthy coverage
  • Convenient 2 FL OZ. formula is multifunctional sheer tint, moisturizer and sunscreen all in one.

POWER HYDRATOR PLUS SPF 30 retails for $42.00, is made in the USA and available online at www.menaji.com and participating retailers nationwide.