To Shine or Not to Shine: MENAJI Answers One of Men’s Biggest Grooming Problems

MENAJI Debuts Newest Product: Liquid Powder Shine Eliminator

MENAJI Advanced Men’s Skincare has solved yet another men’s grooming problem with their newest groundbreaking product, Liquid Powder Shine Eliminator (LPSE). Known best for their undetectable concealers and skin tone pressed powders for men, MENAJI has led the men’s grooming industry with pioneering products since 2000. With their latest product debut, now shiny skin can be completely eliminated from the head, face and body, without any dryness or flaking.

LPSE uses healthy ingredients specifically targeted to minimize redness, inflammation and oil production in men’s skin including Aloe Vera, Green Tea Leaf, Shea Butter, and natural Silica (which naturally absorbs moisture and reflects light). Meant to be used alone or under MËNAJI Urban Camouflage® concealers and HDPV Anti-Shine powders, LPSE absorbs excess oil and knocks out shine to deliver a soft, ultra matte finish without drying the skin.

Other key benefits include:

  • Refines Pores — minimizes the appearance of large pores
  • Long lasting, lightweight, concentrated cream
  • 100% transparent, undetectable finish
  • Perfect for all over useage – face, head, and body
  • Won’t clog pores, cake or create buildup
  • Smoothes appearance of fine lines
  • Can be used as primer under makeup or other products

MENAJI President Pamela Viglielmo says, “While men’s make up and grooming is now all the trend, we’ve never been about following trends – instead, we make products that deliver results and solve men’s skincare issues. We developed LPSE to solve a common appearance problem and help men achieve greater confidence with flawless, sweat free, non-shiny skin.”

Used by professionals on camera — think actors, athletes, on air TV talent — or just regular guys at the office. “It’s simple. When under pressure, Liquid Powder Shine Eliminator helps you appear calm in the face of stress. No need to let them see you sweat!”

Liquid Powder Shine Eliminator comes in a TSA approved 2 oz tube and retails in stores and online for $36. It is sure to become an essential part of every man’s grooming routine.

Customer/Professional Testimonials…

“The liquid powder shine eliminator is my go-to primer before I apply foundation, or concealer on men. So much of my job is about trying to put a stop to that excess shine that can show up on the red carpet or on photo shoots and this product provides such an amazing mattifying base to avoid that.”

-Simone Freund Grooming at EA/MGMT Los Angeles, top groomer to Hollywood actors and recording artists

“Thanks to my friends at MENAJI for their Liquid Powder Shine Eliminator for the SNYTV makeup room. No shiny foreheads here!”

-Alison Raffaele, NYC, groomer to top male athletes and models and newscasters

SAVING FACE: Shaving Hacks for Guys

If you shave your face and/or body, hopefully these simple shaving hacks will make your life easier … and get you out the door feeling and looking great!

#1: Take your time. We know you’re busy and you do this often. But don’t rush. Make sure your razor is rinsed clean, dried and stored in a dry place not in the shower. This consistent practice ensures that the blade remains sharper longer. Make sure your skin is also clean prior to the shave. The use of a gentle non-comedogenic cleanser with antioxidants (ex. vitamins A & C) is recommended.

#2: No water? No problem. Our Clear Shave 3 in 1 Formula lets you shave anywhere, any time — since no water is needed. The clear gel delivers sculpted mustaches, beards and sideburns, clean necklines, head and body hair removal, etc. The easy glide botanical-based formula ensures healthy moisturized skin, eliminating redness and razor burn.  With a natural built-in botanical toner, it also helps prevent in-grown hairs.

#3: If you shave during the shower or right after –  the quicker the shave cream or gel is applied to a moist face, the more effective it will be in preventing razor burn and other potential shaving concerns. “Always remember that the razor is a sharp blade going across your face so, the more protection the better,”  explains Craig the Barber, Hollywood’s top groomer. (Visit him at www.craigthebarber.com.)

If you prefer a cream, Burke Avenue by Craig the Barber (https://www.burkeavenue.co)  – Moisturizing Shave Cream is formulated to use with water.

#4: Exfoliate twice a week.  Exfoliation means gently scrubbing off the top layer of dead skin. For men, exfoliating the cheeks, chin and upper lip is especially important, because it also gets rid of built up dirt, sweat, and ingrown hair. Exfoliating twice a week is a good way to clear pores and avoid the annoying and painful bumps and breakouts associated with shaving daily. But remember, exfoliating too much or too hard can make skin dry.

Our exfoliating Face & Body Scrub is made for men’s skin using a unique blend of organic lime peel oil, jojoba, ginseng, kelp, azulene and aloe.

#5: Spend money on a good razor. The fancy 5-blade razors cost more than the ones you use once and toss but are better quality and last longer. Don’t hit the razor against the edge of the sink as it scratches the blade, simply rinse it.

#5: Use short overlapping strokes with-the-grain.  “This allows for a smooth and close shave while reducing the number of times the razor touches the face; thereby creating the potential for less shaving irritation,” explains Craig the Barber.

#6: If you prefer to use water, be sure to finish your shave with cool water to aid in calming and tightening the skin.  Otherwise, if you use our Clear Shave gel, you’re all set as this formula works three ways — pre-shave, shave, and post shave given its natural properties.

#7: Heal and moisturize. We saved you a step…Multifunctional products like our Power Hydrator aftershave will not only save you time but your face! Made with powerful antioxidants and botanicals, it soothes and moisturizes your skin without the sting of alcohol-based aftershaves which dry out the skin.

#8: Got cuts? Use a styptic pen or even a natural formula lip balm in case of nicks and cuts. Our Lip Balm Agent contains mint and vitamin E to help soothe and cool the skin…along with your lips.

Happy shaving…

Winter Grooming Resolutions

We all know that resolutions are hard to keep after the first few weeks.  So, now that 2018 is in full swing, we wanted to share a few easy to accomplish fail-proof grooming resolutions to keep you on goal and get you through the cold, groggy days of Winter looking and feeling good. And remember: only three more months until Spring!

  1. Deep clean. Use a masque for smoother skin. Applied 10-15 minutes before getting in the shower twice a week, our Deep Cleansing Masque helps detoxify, nourish and energize skin, absorb oil, exfoliate and reduce pore size.Our specially formulated Masque addresses the 20% higher oil production in men’s skin that other clay and mud masks do not. It’s just a quick extra step a busy man can take to make sure his skin looks great and stays healthy.
  2. Get a better shave. Our Clear Shave 3 in 1 Formula let’s you shave anywhere, any time — since no water is needed. The clear gel delivers sculpted mustaches, beards and sideburns, clean necklines, head and body hair removal, etc. The easy glide botanical-based formula ensures healthy moisturized skin, eliminating redness and razor burn. As long as you have a sharp, clean razor, you’re all set.
  3. Fight sun damage and aging. Coupled with plenty of water, exercise and sleep to fight free radicals and environmental pollution, our Power Hydrator Plus is a convenient 3 in 1 product — water repellant, tinted moisturizer that contains a powerful sunscreen with SPF 30. It comes in three natural skin tone shades, so your skin has the healthy glow you want if haven’t seen the sun in a while.
  4. Take a vacation somewhere warm. If that’s not possible, check out our Sunless Tan Anti-Shine pressed powder to bronze up and look like you’re just back from vacation. Used on face and neck, this easy-to-use, long lasting product will give you a summer glow without the sun damage. Natural and vitamin based, it is a grooming essential for a healthy look in the Winter months.
  5. Give yourself a break. After a long day at work or on the road, don’t deprive yourself but be moderate with fatty foods, alcohol and sugar, and get to bed early. And be sure to apply our Anti-Aging Eraser before bed. Enhanced with peptides and collagen, it helps to rejuvenate the skin, minimize wrinkles, redness and weather damage, and enhance the skin’s elasticity, strength and texture. Sleep tight…warmer and sunnier days are ahead!